Welcome to Treat Your Business! Whether you're a physiotherapist, osteopath, sports therapist, podiatrist or clinic owner in the UK, this episode is packed with practical insights to help you build a thriving business. Grab a cuppa, put your feet up, and let's dive in.
Treat Your Business Podcast
with Katie Bell - Business Coach for UK Clinic Owners
Episode Notes
Welcome to this episode of the Treat Your Business podcast.
Today we are going to be discussing why people don't buy WHAT you do, they buy WHY you do it.
Key topics covered in today's episode:
The goal is not to do business with everybody who needs what you have, but with people who believe what you believe. If I asked you why your customers are your customers, what would you say? When we play the price game, the short-term game to us as a business owner is great, it’s fantastic, but....Why not the what, not the how? What’s the difference between physio and pain management? Why people don't buy what you do, they buy why you do it. Why you need to focus on the why, not the how. If you weren’t in existence anymore, what impact would that have on the people you help? How does your voice demonstrate and show the why? Treat Your Business podcast is proudly sponsored by Klatch: Results-driven marketing built for healthcare companies. Unlock sustainable growth and maximise ROI with data-driven digital marketing tailored to your business, backed by patient tracking software from search to revenue.
Find out more at https://www.klatch.co.uk
Resources & Links:
Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
Website: https://Thrive-businesscoaching.com
Key Takeaways for Clinic Owners
- Discover actionable strategies for start here
- Learn from real-world UK clinic success stories
- Get practical tips you can implement immediately
- Understand common mistakes and how to avoid them
Resources & Links
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